5 Warning Signs That Indicate Your Recycling Business Needs A New SEO Agency

5 Warning Signs That Indicate Your Recycling Business Needs A New SEO Agency

If you have already employed an SEO agency to help advance your recycling business then it is possible you are several steps ahead of many of your competitors. We say ‘possible’ because according to the SEO professionals, many clients come to them having previously had a poor experience with another SEO agency.

Obviously, each of those bad experiences will be somewhat unique, but the tales of woe point out several issues which seem to occur more often than others. Many of them might be considered red flags which should alert any recycling business owner that the service they are receiving from their SEO agency is not one that is unlikely to produce many positive outcomes, especially improved rankings.

If you already use an SEO agency, and you feel you are not being well served, or the results being generated are not what you were hoping for, then it might be time to look for another SEO agency and confirmation of this will be if any the following 5 warning signs exist.

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7 Design Features That Will Help You Retain Visitors To Your Website

Whether you are planning to have a new website built for your new home building company or wish to make improvements to your existing website, one of the main goals that any new design should have is to ensure that those who visit your website, remain on it for as long as possible. The website design experts at www.slinkywebdesign.com.au know for sure that the longer you can retain visitors the more chance there is of them taking action.

That action could be anything from filling in a contact form, calling your sales team, or requesting more information by entering their email address. Whichever calls to action you have throughout your website, they will only ever be answered if the person seeing them has spent enough time on the website to build enough trust in the company which is requesting them.

Within the design on any website, there are lots of opportunities to facilitate visitors staying for longer, and it is these design features that we are going to focus on here. In all, we have 7, that, if included in the design or redesign of your new home building company’s website, will ensure that conversions increase, and as an added and important bonus, they can also help to boost your website’s rankings on Google.

#1 – Fast Page Load Speeds: Slow-loading website pages not only have no chance of prolonging any visitor’s time on your website, but they will also end it almost immediately. Test all your pages for load speeds and arrange for the necessary changes to their design to be made if they are loading slowly.

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Tips For Designing A Friendly eCommerce Checkout Page

Tips For Designing A Friendly eCommerce Checkout Page

It’s kind of strange to realize it, but online shopping still doesn’t seem to feel as accessible as real-world shopping, especially when a friendly ecommerce checkout page is conspicuously lacking or inadequate. There’s the obvious barriers that are unavoidable: customers can’t touch, run, or try on a product virtually; slinging your personal details about online always carries a small risk, and so on.

The thing you have to remember about your target market is that they want to feel comfortable with the experience. You should have everything be visible and easy to manage. Don’t throw a bunch of confusing popups in the customer’s face or make them wonder how to go through the steps correctly.

1. Show what currency you take up front. Whatever credit cards, PayPal, or Bitcoins you accept, have all the little icons there together so the customer knows ahead of time that their money’s good here.

2. Make your instructions clear. And being “clear” doesn’t always mean going along with whatever the interface gurus dictate as the fashion this week. Simple steps, simple instructions, and tooltips along with each field the customer has to enter. Keep things minimal – trying to sell more things to the user while they’re trying to buy something already is just obnoxious. In terms of simplicity, a friendly ecommerce checkout page should look as close to the Google search home page as practical.

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Improving The User Experience Of Your Website Visitors

Improving The User Experience Of Your Website Visitors

User experience when it comes to websites revolves around how a visitor to a website behaves and interacts with the functionality of the website, according to a natural flow and their natural instincts. If a website visitor has to take more than a few seconds to figure out how to complete an action, or how to navigate to where they wish within the site, there’s a high chance that they may give up altogether and leave the site. This results in a bounce rate (or short visit) that can become alarming to search engines and this is believed to be one of the many factors taken into consideration when a website is ranked in the organic search results.

So how can you improve the entire user experience of your website? If you are building a new website or redeveloping your old one to be more modern and functional, user experience research and testing should be a prime focus in the planning stages, throughout the website build and before the big launch. Below are some of the most important points concerning the critical aspects of creating and improving a good website user experience.

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24 hours For Big Businesses to Remove Inappropriate Facebook Comments

24 hours For Big Businesses to Remove Inappropriate Facebook Comments

Recently the Advertising Standards Board (ASB) ruled that business Facebook pages were an advertisement, and that brands needed to take responsibility for the comments posted by members of the public such as misleading or inappropriate content. Social media pages are now considered to fall under the category of advertising, and the rules and regulations that apply to advertising content extends to user-generated content.

This is causing some concern amongst businesses who are already actively using Facebook as part of their social media marketing strategies. There are wide reaching implications to businesses that aren’t actively monitoring Facebook comments, or don’t allocate resources to active moderation of content.

The Australian Competition and Consumer Commission (ACCC) has now clarified that large companies using Facebook will need to remove misleading or inappropriate comments within 24 hours. This guideline applies to large businesses, while there will apparently be more time allowed for smaller businesses.

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Australian Retailers Yet To Catch Up With Consumers In Mobile Commerce

Australian Retailers Yet To Catch Up With Consumers In Mobile Commerce

Australia has one of the world’s highest levels of mobile penetration and smart phone usage – recent research by Google found that 25% of Australian consumers have used their smart phone to research or purchase a product.

eMarketingConnected’s research found that 15% of all retailers have a mobile website – this compares to 46% in the U.S. where mobile retail websites have grown from 14% in the last year (source – RIS News 2011 Cross Channel Retail Study). This puts Australia a year behind the U.S., assuming a large number of major retailers will take the plunge and build a mobile website in the next year. Dick Smith is one major Australian retailer that has recently launched a mobile website to meet the growing demand (read the full Dick Smith mobile website review here).

Less than half of retailers in all sectors have a mobile website, there’s also a large variation between sectors with multi-retailers leading the way, closely followed by the electrical retailers. The remaining sectors have a low percentage of retailers providing a mobile website.

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Seven Unusual Creative Motifs For Your Next Web Design

Rather than the run-of-the-mill designs we normally see, what if your next web design came from someplace… unexpected? A brilliantly contrary creative motif that makes sense in retrospect? Here are our picks for some themes you might not have thought of, but should:

Hand drawn – Example It always looks brilliantly original, because it’s your own hand! Stick-figures and elementary-school drawings are getting really, really big this year. Try to look as untalented as possible!

Factory – Example Industrial designs are great for developers, producers, and artists. It makes the customer anticipate that you’ll have a strong work ethic.

Retro ’50s – Example Maybe it’s nostalgia, or maybe the classics work best, but we haven’t seen a single web page done in retro that goes wrong. If you readers can, please show us in the comments.

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