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The Role of Social Media in the Funeral Industry
5 Warning Signs That Indicate Your Recycling Business Needs A New SEO Agency
If you have already employed an SEO agency to help advance your recycling business, then it is possible that you are several steps ahead of many of your competitors. We say ‘possible’ because, according to the SEO professionals, many clients come to them having previously had a poor experience with another SEO agency.
Obviously, each of those bad experiences will be somewhat unique, but the tales of woe point out several issues that seem to occur more often than others. Many of them might be considered red flags that should alert any recycling business owner that the service they are receiving from their SEO agency is not one that is unlikely to produce many positive outcomes, especially improved rankings.
If you already use an SEO agency, and you feel you are not well served, or the results being generated are not what you were hoping for, then it might be time to look for another SEO agency, and confirmation of this will be if any the following 5 warning signs exist.
The Role of Sustainable Practices in Marketing Landscape Design Services
Going Green to Attract More Green: How Sustainable Landscaping Boosts Your Biz
Yo, let’s be real – the whole “eco-friendly” and “sustainable” terminology gets thrown around more than a sweaty athlete’s jockstrap these days. Brandslatch onto environmental buzzwords to pander to conscious consumers and come across as socially responsible.
But for us landscape designers, embracing truly sustainable practices isn’t just a marketing ploy. It’s a way of life! An ethos that harmonizes nature, practicality, and mind-blowing design. And you better believe it can be one helluva competitive advantage for attracting more green…as in cold hard cash money!
Tap Into the Eco-Conscious Gold Mine
Here are the facts: Environmental concerns aren’t just for Greenpeace-hugging hippies anymore. With climate change backlash intensifying and consumers becoming hyper-aware of their carbon footprints, eco-consciousness is going insanely mainstream.
A study by Houzz estimates that a whopping 83% of homeowners now rank environmental sustainability as an important consideration for home projects. Let that stat marinate for a second…
We’re talking about a massive, insatiable market of environmentally-minded clients who are actively seeking out professionals aligned with their values. An experienced landscape designer who can plan and execute eco-friendly outdoor spaces is pure marketing catnip!
5 Steps To Resolving Problems Creatively Within Your Landscaping Business
No matter how long landscapers have been in business, whether just starting or having been around for more than a decade, they will know that running a landscaping business is not all sunshine and roses. If you will pardon the gardening pun. This means that a landscaping business, or any business, no matter what niche it is in or what size it is, will invariably encounter problems.
You will often find that the businesses that have overcome the most significant number of problems have proved to be the most persistent and secure. Not that we are suggesting you set about creating problems to solve, but there is a valuable lesson to be learned here. That lesson is that being able to solve problems gives a business owner a huge advantage over others who cannot.
Taking that stage further and making solving problems easier is the ability to use creativity. By that, we mean the so-called thinking outside of the box to answer problems that no one else would have thought of. At first, these often seem bizarre and unlikely to work, but they soon become the default solution when put into practice. Here are five steps to help you creatively solve problems.
7 Eye-Opening Statistics That Should Directly Influence Your Next Website Design
When people consider web design and in particular what makes a web design successful, they will reflect on several elements. These will include what is visually appealing, the quality of the content, the layout, and the ease of navigation, for example. These are all perfectly valid considerations, but there is another aspect to web design that is often ignored by those who aren’t Perth web designers, and that is all the data behind it.
What we mean is that many web designs are started and completed without any reference whatsoever to data or statistics that could shed some light on what types of web design would be the most effective. Given that the internet is awash with data and statistics that are used to make key decisions daily, it makes sense that web design should follow suit. To give you a sense of what data might be useful, here are 7 eye-opening statistics relating to websites and web design.
#1: Web Design Services Growth In The Past 5 Years Is 2% Per Annum (Source: IBIS World)
This highlights the fact that more businesses are seeing the advantages of using professional web design agencies to create their websites rather than trying to build websites for themselves or using amateurs.
#2: When A Visitor Lands On A Website They Will Have An Opinion Of It Within 50 Milliseconds (Source: Taylor and Francis Online)
If ever there was a statistic that makes it abundantly clear how important the first impression your web design gives anyone landing on it, it is this one. Great visuals, easy navigation, and no annoying pop-ups will all help.
The Importance Of Actuaries In Securing Your Financial Future
Regardless of your age, you should be taking steps to secure your financial future, which is why you should consider using actuarial services to assist you in doing so. By all means, speak to your accountant, a financial advisor, and even your lawyer; however, if you want to minimise the financial risks you take and be fully aware of those risks which apply to your financial decisions, an actuary is who you need.
Actuarial Services Defined
Actuarial services are provided by an actuary, and the simplest definition of their job role is that they are risk assessors. However, they are not risk assessors in the usual sense whereby they will determine risks associated with a large project but, instead, an actuary’s risk assessment applies primarily to financial products and financial decisions.
More specifically, an actuary assesses risks associated with pensions, investments and insurance, and their actuarial services can be used both in the commercial sector, such as by an insurance company, and by individuals who might be considering taking out an insurance policy.
For both of these clients, an actuary will use their knowledge, skills, and experience to assess past data and past events, and then using mathematical models will make a judgement on the risk of any of these occurring again. Whilst a fortune teller might use a crystal ball to predict the future, an actuary will use only facts and data.
Culture
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Design
7 Design Features That Will Help You Retain Visitors To Your Website
Whether you are planning to have a new website built for your new home building company or wish to make improvements to your existing website, one of the main goals that any new design should have is to ensure that those who visit your website, remain on it for as long as possible. The website design experts at www.slinkywebdesign.com.au know for sure that the longer you can retain visitors the more chance there is of them taking action.
That action could be anything from filling in a contact form, calling your sales team, or requesting more information by entering their email address. Whichever calls to action you have throughout your website, they will only ever be answered if the person seeing them has spent enough time on the website to build enough trust in the company which is requesting them.
Within the design on any website, there are lots of opportunities to facilitate visitors staying for longer, and it is these design features that we are going to focus on here. In all, we have 7, that, if included in the design or redesign of your new home building company’s website, will ensure that conversions increase, and as an added and important bonus, they can also help to boost your website’s rankings on Google.
#1 – Fast Page Load Speeds: Slow-loading website pages not only have no chance of prolonging any visitor’s time on your website, but they will also end it almost immediately. Test all your pages for load speeds and arrange for the necessary changes to their design to be made if they are loading slowly.
Development
Tips For Designing A Friendly eCommerce Checkout Page
It’s kind of strange to realize it, but online shopping still doesn’t seem to feel as accessible as real-world shopping, especially when a friendly ecommerce checkout page is conspicuously lacking or inadequate. There’s the obvious barriers that are unavoidable: customers can’t touch, run, or try on a product virtually; slinging your personal details about online always carries a small risk, and so on.
The thing you have to remember about your target market is that they want to feel comfortable with the experience. You should have everything be visible and easy to manage. Don’t throw a bunch of confusing popups in the customer’s face or make them wonder how to go through the steps correctly.
1. Show what currency you take up front. Whatever credit cards, PayPal, or Bitcoins you accept, have all the little icons there together so the customer knows ahead of time that their money’s good here.
2. Make your instructions clear. And being “clear” doesn’t always mean going along with whatever the interface gurus dictate as the fashion this week. Simple steps, simple instructions, and tooltips along with each field the customer has to enter. Keep things minimal – trying to sell more things to the user while they’re trying to buy something already is just obnoxious. In terms of simplicity, a friendly ecommerce checkout page should look as close to the Google search home page as practical.
Mindfulness
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Productivity
Top 5 All-In-One Marketing Platforms
When businesses are looking for software and tools to help automate and enhance their marketing and sales, they could be forgiven for being overwhelmed. The choice is enormous, and being able to pinpoint which ones are the right ones for what you want to achieve can seem a daunting task.
The good news is that there are software solutions that take several marketing automation features and instead of you having to purchase individual software for each one, instead bring them all within one platform. These all-in-one marketing tools make managing your marketing more efficient and more effective as you see an overview of your core marketing activities all within one dashboard.
Whilst there is going to be many variations to which individual marketing tools they offer, those that are worth considering the most will have solutions that help with all of the following:
Technology
Top 5 All-In-One Marketing Platforms
When businesses are looking for software and tools to help automate and enhance their marketing and sales, they could be forgiven for being overwhelmed. The choice is enormous, and being able to pinpoint which ones are the right ones for what you want to achieve can seem a daunting task.
The good news is that there are software solutions that take several marketing automation features and instead of you having to purchase individual software for each one, instead bring them all within one platform. These all-in-one marketing tools make managing your marketing more efficient and more effective as you see an overview of your core marketing activities all within one dashboard.
Whilst there is going to be many variations to which individual marketing tools they offer, those that are worth considering the most will have solutions that help with all of the following: